Resort and hotel guests are inspired by photos and videos of beautiful, unique properties when they are choosing where to stay.
So for marketers in the hospitality industry, visuals need to be top of mind throughout the campaign planning and execution process.
In this handbook, we map out how to run a visual marketing campaign from start to finish, in 5 simple steps.
We provide actionable advice and examples for planning your campaign, for sourcing visuals and organizing content, and for publishing, optimizing, and reporting.
We hope this guide provides you with the knowledge and inspiration you need to craft effective visual campaigns that get you more heads in beds.
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