Visuals play a key role in a traveler's decision-making process. So for travel and hospitality brands, it's a no-brainer to include visuals on your website.
But how do you know if they're making a difference? Your visuals might look good, but they don't come for free. Are they influencing your website visitors and giving you a return on investment?
We created this guide so travel and hospitality marketers can start understanding the impact of their website visuals, and reporting it in a clear and concise way.
We'll take you through the steps you need to take to analyze how visuals influence engagement metrics, and also connect the dots between visuals, conversion rates, and revenue.
With all that knowledge at hand, you'll be able to make informed decisions on which visuals to use, and report back on how visual marketing is impacting your website performance and ROI.
Download the guide now and get started!
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