How to create conversations and conversions from Instagram Stories

Instagram Stories offer a uniquely engaging way to interact with travelers.

The format lends itself to more authentic, informal storytelling, and by using polls, questions, and swipe-up CTAs strategically, marketers can inspire direct action from their audience.

In this eBook, we explore how travel and tourism marketers can use all of these features, alongside user-generated content, to turn Instagram Stories into an effective, measurable marketing channel.

Inside you'll find 6 different ways to use Instagram Stories to drive conversions, with examples from top travel brands like Sunwing, Hotel X, and G Adventures.

We hope this eBook gives you all the information and ideas you need to turn your Instagram Stories content into a conversion-generating machine!

Download your free copy now.

CrowdRiff is trusted by leading travel and tourism brands around the world, including:

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